Freelance
Senior Digital Retoucher
2022 – Present
PROFESSIONAL SUMMARY
Lead Retoucher and Digital Imaging Specialist with 15+ years of experience producing high-end product, fashion, beauty, and lifestyle imagery for national and luxury brands. Expert in advanced Adobe Photoshop, complex compositing, color accuracy, product integrity, and high-volume production workflows. Experienced in leading retouching quality, coordinating offshore retouching partners, developing standardized workflows, and maintaining brand consistency at scale. Hands-on experience with ChatGPT, Adobe Firefly, Photoshop Generative Fill, and Gemini, incorporating generative AI, prompt development, and AI-assisted image creation into traditional retouching workflows. Collaborative creative professional experienced working with photographers, art directors, and production teams in fast-paced, deadline-driven environments.
WORK EXPERIENCE
- Deliver high-end product, lifestyle, and e-commerce retouching for commercial and advertising clients.
- Execute advanced color correction, physical sample matching, complex compositing, background replacement, lighting correction, and image cleanup.
- Incorporate AI-assisted imaging using ChatGPT, Adobe Firefly, Photoshop Generative Fill, and Gemini for concept development, image generation, modification, and creative problem-solving.
- Develop and refine prompts, evaluate AI-generated imagery for realism and production readiness, and integrate generated elements into traditional Photoshop workflows.
- Maintain consistent visual and brand standards across campaigns and product collections while managing digital assets, metadata, naming conventions, and output specifications.
- Collaborate directly with photographers, art directors, creative teams, and clients to interpret creative direction and deliver polished final imagery.
Verizon
Senior Retoucher · Creative Marketing Group | New York, NY
2018 – 2022
- Led high-volume retouching for national campaigns across web, retail, e-commerce, and marketing channels.
- Directed retouching work with offshore production partners by creating markup templates, defining retouching requirements, and communicating visual and technical direction. Reviewed completed work for quality and accuracy, either incorporating approved work into final production or providing detailed revisions for correction.
- Executed advanced color matching, lighting correction, complex compositing, and product cleanup while maintaining consistency across large image sets and multiple product lines.
- Developed standardized markup templates, Photoshop actions, and production workflows to streamline communication, improve efficiency, and maintain consistency across internal and offshore production.
- Maintained image assets, metadata, and file organization within internal DAM systems.
- Partnered closely with Associate Creative Directors, photographers, designers, and production teams to resolve complex imaging challenges and meet tight production deadlines.
- Performed final QC reviews for color accuracy, retouching quality, file specifications, and output consistency.
Conair LLC – Scünci Division
Lead Retoucher | Stamford, CT
2016 – 2018
- Led all aspects of high-end beauty and product retouching for packaging and marketing imagery.
- Handled complex retouching and imaging challenges while maintaining accurate color, lighting, texture, and product detail across large product lines.
- Established and maintained retouching standards, file specifications, color profiles, and production workflows to ensure consistent brand presentation.
- Managed multiple projects and production schedules, collaborating closely with internal creative teams to meet demanding launch deadlines.
- Performed final QC reviews to ensure imagery met creative, technical, and brand standards.
thelab / McGarryBowen
Senior Retoucher | New York, NY
2010 – 2016
- Produced high-end retouching for national advertising campaigns across print and digital platforms.
- Specialized in beauty and product retouching, complex compositing, image extensions, silhouette work, color correction, and detailed image cleanup.
- Maintained accurate color across RGB and CMYK workflows for both digital and print reproduction.
- Collaborated closely with art directors, designers, production teams, and photographers in a fast-paced agency environment to deliver complex projects under tight deadlines.
McCann Erickson
Freelance Senior Retoucher | New York, NY
2007 – 2010
- Produced high-end beauty and product retouching for luxury brands including Avon, Lancôme, Estée Lauder, Movado, Tiffany, and Noritake.
- Specialized in precise color, material reproduction, reflections, highlights, texture, and detailed product cleanup.
- Collaborated closely with art directors and account teams to execute campaign imagery under demanding production deadlines.